Strengthen Your Focus
Muscle in 5 Days

Join our 5-day text challenge where you will learn about the science & practice of focus. Leave with a system for focus that finally works for you!

Next Challenge Coming Winter, 2022

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The practice of moving your attention or intention to one thing.


Is This Text Challenge Right For You?

Feeling overwhelmed by the amount of things on your to-do list?

Struggling to manage distractions or procrastinating on important tasks?

Trying to create a system that prevents you from burning out in your day-to-day life?

Trying to be more present & cultivate a sense of calm so you can show up fully for your relationships?

How Does It Work?

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Assess Your Focus Needs

Each focus program is tailored to your specific needs, starting with an assessment to help identify areas to work on.

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5 Days of Focused Texting

Every day you will be greeted by a few unobtrusive texts to help you learn about our 6 conditions for focus & keep you on track.

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Celebrate Your Results

At the end of your program, you will leave with a system for focus that works for you and a clear way to measure results. 


What's Included?


Bite-sized science helps you understand how focus impacts every part of your day-to-day mental fitness.

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Short games and activities help you implement healthy habits & practice bouncing back from moments of distraction.


Accountability & motivation are a big part of the learning process. Your coach & buddy help you celebrate your highs & manage your lows.

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Why Are People Joining?

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Frequently Asked Questions

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When does the program start?

We're kicking off in winter, 2022. If you're looking to join a future challenge, feel free to indicate your interest in the sign up form.

What is the program schedule?

This program will include short, unintrusive text messages 2-4 times daily for the duration of the 5 day, Monday through Friday challenge. We will also respond to text messages throughout the day 9-5pm EST.

What is the research behind this?

The MYNDY Model is a research-based mental fitness program... as is this Text Challenge! We have built this program based on rigorous exploration in fields like positive psychology, habit formation, behavior change, goal-setting, and neuroscience from experts like Peter M. Gollwitzer, James Clear, B.J. Fogg, Jeanne Nakamura, Mihaly Csikszentmihalyi, Edwin A. Locke, Gary P. Latham and so many more. We can't wait to learn with you!

Who benefits from this program?

Anyone looking to implement a flexible system of focus in their lives.

I have another question!

We're all ears! Feel free to email us at & include "Text Challenge" in the subject line.


Workout Your Focus Muscle
One Text at a Time

Next Challenge Coming Winter, 2022